As a sales professional, maximizing the efficiency and effectiveness of your outreach is crucial to your success. Orum offers a unique opportunity to transform your dialing strategy from a hit-or-miss activity into a targeted, strategic operation. By utilizing filters, it ensures you're not just making calls, but making the right calls at the right time.

1. Utilize Filters: Orum’s dialer tab comes equipped with a filter button that can significantly streamline your call list. By filtering prospects based on task priority, time zone, prospect name, and other criteria, you can prioritize your efforts towards the most promising leads.
   
   
2. Empathize with your prospect: Put yourself in your prospect's shoes. Consider when you, as a busy professional, would be most receptive to a cold call. Is it early in the morning when you’re planning your day, or perhaps during the mid-afternoon slump when a break might be welcome? Use these insights to time your calls more effectively.
   
   
3. Strategize your calls: Remember, Orum is like choosing your own adventure. Each decision you make in filtering and selecting who to call and when can lead to different outcomes. By being thoughtful and strategic about these choices, you can control the narrative and make each call count.