The journey from initial conversation to securing a meeting is rarely a straight line. It's a nuanced process filled with obstacles and especially, objections. We believe that the key to improving your conversation-to-meeting rate is making sure you feel ready and confident to handle any objection. Here are some tips we train our own reps on: 

1. Focus on objection handling: Often, the barrier to converting a conversation into a meeting lies in how objections are managed. Sharpening your objection handling skills can significantly improve your conversion rate.
   
   
2. Personalize the objection handling table (below): Make use of an objection handling table to anticipate and prepare for common objections. Customize this table to align with your organization’s specific context, ideal customer profile (ICP), and value proposition.
   
   
3. Collaboration is key: Work closely with your team and your manager to refine your objection handling tactics. Sharing insights and strategies can lead to a more cohesive and effective sales approach.
   
   
4. Keep Your resources accessible: Having your objection handling table readily available during calls ensures you can smoothly navigate any pushbacks, keeping the conversation flowing towards setting up a meeting.

Feel free to use this objection handling table as a resource and even fill in your own responses.